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Editorial

What Would You Ask The Architects of Boulder's New Digital School?

We’ve been presented a unique opportunity to interview the masterminds behind the creation of Boulder Digital Works at CU – the first digital school of its kind in the US. We’ll be gathering a group of digital leaders from Hyper Island (one of the elite digital schools in the world located in Sweden), as well as SoDa (Society of Digital Agencies), with more interviewees to come, to find out what’s unique about the new school, what it promises students, and why it was developed, among other things.

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3 days ago / Comment [10] / Link

The Rant: Copywriters – AKA Second Class Citizens.

Volume 31 In A Series By Felix

I make no apologies for the fact that I’m a writer. It’s not that I can’t do art direction, I just prefer writing. I like the strategy behind it, I like the persuasive power of words and most of my heroes are copywriters, including David Abbott and Neil French. But there is one enormous fucking downfall of being a writer…you aren’t considered all that important for certain aspects of the profession.

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9 days ago / Comment [31] / Link

The Rant: How To Be A Great Client – Part Two (Of Three)

Volume 30 In a Series By Felix

Well, they do say that patience is a virtue. But I’ll be the first to admit, I left the gap a little too wide between the first part of my rant and this next installment. My apologies. However, if I had a really great client, I wouldn’t have had to spend as much time rewriting work and could have got this done a lot sooner.

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11 days ago / Comment [4] / Link

Tor-nay-da

By Copywriter Josh Herrington

I try, I really do try, to keep abreast of all things happening locally, nationally, and internationally. But sometimes it is difficult. Juggling school, baby, work, baby, beer, baby and sleep doesn’t leave much time for sitting on the micro fiber sectional and watching Brian Williams pour fountains of information down his viewer’s throats.

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17 days ago / Comment [4] / Link

Mmm, Cheesy…

By Copywriter Marissa Ferrari

(File under “Still More Fawning Over CPB”)

Last night, my husband informed me that I am a sucker for advertising. Actually, the specific phrase he used replaced “sucker” with another choice word, but it’s probably not wise to repeat that here.

He said this because for the third consecutive evening, we were both in front of the television when the new(ish) Burger King Cheesy Tots ad aired. And for the third night in a row, I said, “Mmm, cheesy” out loud in what I’m sure was an unnaturally low, creepily bordering-on-sexual voice.

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24 days ago / Comment [3] / Link

The Short, Imagined Monologue of a Jewish Copywriter ‘Writing to Layout’ In InDesign.

By Copywriter Jordan Sher

Hello, InDesign. Let’s be clear here. I don’t like you. And I know you don’t like me. The most successful copywriters who have ever used InDesign can barely right-justify correctly. Or is it left-justify? Frankly, you’re merely a symbol for all the technological goobledeegook that makes it hard for a writer to make a buck nowadays. That’s it. Just a symbol. Don’t ask me which symbol because I don’t know the hot-key for it.

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26 days ago / Comment [20] / Link

The Rant: Who Can You Trust?

Volume 29 In a Series By Felix

I’m still compiling part two of my great client article, but it’s been too long since I aired a grievance here on The Denver Egotist. And today, I am presenting you a question that I’ve been asking myself over the last few weeks – who can you trust?

This pertains to your working life, of course, I really don’t want to know the details about questionable members of your family or CIA wiretapping. But when it comes to your place of work (or your temporary place of work, freelancers), who around you do you think is rock-solid?

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32 days ago / Comment [10] / Link

What Are You Doing?

By Copywriter Josh Herrington

I missed the Adult Swim event because; well, frankly, because Thursday night is my nine month old’s bath night. And he loves bath night. The Techstars community party in Boulder sold out, which took me by surprise – that must be one awesome event? And, on the weekends, I transform myself into Super-suburban-man and weed the yard, wash the cars, walk the dog and vacuum the house.

But, this twitter thing still has me hooked. You mean to tell me that people are interested in how stinky my son’s poopie diaper was? (I said poopie.) Or, how many beers I drank while watching the Thuggets miss the free throws that could have kept them in the game? Well Denver, don’t be forlorn, because I have come up with a solution – my drive to work.

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39 days ago / Comment [13] / Link

The Short, Imagined Monologue of a Jewish Copywriter Who is Watching Plans Hatch for an Inter-agency Soccer League.

By Copywriter Jordan Sher

Please let’s just talk about this today and be done with it. Please, let’s all be too busy.

Please, dear God, let an RFP drop on someone’s desk this afternoon.

Please don’t ask me to join.

I do not play soccer. I do not own shin-guards. I write. That’s what I chose to do after I realized that I can’t fake my way through 8 years of pharmacy school like my mother asked me to.

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47 days ago / Comment [6] / Link

The Short, Imagined Monologue of a Copywriter Trying to Sell You During an Informational Interview.

By Copywriter Jordan Sher

“Hi! I’m a writer. I’m so glad I get to meet you. I’m ready and able for all your writing needs.

Take a look at my portfolio. I’m sure you’ll agree I’ve got an interesting approach. I see the right voice and tone. And I will be able to capture everything the client wants to say and regurgitate it back to you.

Did I think ‘regurgitate’ out loud? I meant ‘put a positive spin on.’

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52 days ago / Comment [6] / Link

Daily

green: local; black: non-local;

New Editorial: The Egotist Interviews: Jason Fried >>

You will go see him talk tonight. You will learn something you don’t know.

338 days ago / / Link

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